One of the most horrifying things to face for businesses, brands, and influencers are content that can ruin reputations. These can be negative, defamatory, or libellous. These kinds of content can easily go viral and circulate all over the Internet affecting how customers or your audience can perceive you or your brand. A statement refuting the content will not be enough to cover the damages the content will leave. The damaging content may go viral, but your statement may not. Although you can release your own content to counter it, it may not have an impact as much as the post, video, or photo against you.
What you can do is to not let the content stay viral. The more it stays on the internet, the more people get to see it, and the more damage it brings. Removing content is complex, technical, and you may want to check out content removal here.
There are different ways you can somehow remove the negative content from being on a viral circulation. The “Right to be Forgotten” policies by Google allows the removal of any search engine result with your or your brand’s name linked to the specific harmful content upon request. However, the link should comply with being “irrelevant, inadequate, or excessive”, and that’s just about it. Search engine results associating your name to the negative content affecting you may be removed, but the content is still there increasing its likes or views.
At the onset of the video just starting to spread, you should immediately call a content removal company to solve the problem. If you have a significant online reputation, you should prepare for these kinds of scenarios and have contact details of companies that can help you in situations such as these.
Content removal companies work on removing content online that is harmful to your or your business’ or brand’s reputation. It frees you from the tedious, sophisticated, and time-consuming work you have to do when removing online content.
More than this, content removal companies also offer features of protection, monitoring, and removal of illegal, libellous, or defamatory content that is released against you or your brand. The solutions they provide does not only help you at the moment of facing the situation but can also help you in the long run. These companies can remove images, blogs, videos, websites & webpages, social media posts & accounts, search engine results from Google, Bing, and Yahoo, trademark & copyright infringement, impersonation, cyber abuse, defamation, and more. You and your brand become more protected through reputation management, brand protection, content removal, and content monitoring measures that these companies continue to offer. Additionally, as mentioned, these companies can also
remove content subject to committing trademark & copyright infringement against your own craft.
As much as digital word-of-mouth is an effective marketing strategy, it is also a double-edged sword that can easily be used against anyone to ruin reputations. You must protect your reputation at all costs since it can take years to build one, but only a video or photo can ruin years of hard work. Worry no more, as content removal and reputation management companies can save your hard-earned name.
