So you are running short of funds with a limited knowledge of SEO. Then what do the startups, or small business, or bloggers usually do in these circumstances? This is when we say do your own SEO free. It could be worst to hire low quality SEO service providers to save money. The cost of hiring such SEO professionals will exceed the fee of hiring them. If you are willing to enhance and improve SEO but you are unable to afford a high ranking agency then do not freak out. You must still reach out to them and look for their SEO packages. SEO professional companies offer several different SEO packages in Pakistan. Therefore, you can always have a look at these different packages and decide to buy the one for you meeting all your specific needs and requirements according to your business niche. Meanwhile you can put in effort to improve your SEO with the following ways.
Master the keyword search:A strong SEO program is the one which relied on the keyword search in order to
- Get awareness about the words and phrases that real searchers make use of
- Decide which keywords to be targeted
- Measure the demand for your products and services
Do not assume that you know how the consumers search and what they want, do a comprehensive research about it. Google keyword planner is one of the free of cost, keyword research tool and is pretty much helpful in this regards.
Understand your competition:You need to recognize your organic competitors. They may not be the sites selling same products and services but at times there are retailers and informational sites etc competing for the same phrases. Ask yourself
- What themes of contents are used by the competitors?
- How have they structured their sites to target the valuable keywords?
- How are they engaging the shoppers?
- What are they doing to be in top of the organic research?
Map keywords:Knowing what do consumers want and what search phrases they use, map the potential keywords on each page of your official business site. Create a detailed spreadsheet about all the critical pages on the site and map the primary and secondary keywords to each of these.
Optimize the site:Next step after keyword mapping is the on page SEO building.
- Update the content
- Create new pages
- Launch new keyword enriched sections such as educational portal or a blog
Produce content on regular basis: Create fresh content tailoring needs of your target audience on regular basis. You may not focused on text only but you can use product photos, illustrations, how to do videos or any other type of content that may be facilitating for the shoppers.
These are some of the ways of doing your own SEO, however you must have now agreed to the fact that it is a time consuming activity. Therefore, it is highly suggested to you to hire a reliable professional SEO company offering SEO packages in Pakistan. Business Trends can be helpful in this regards. In addition to SEO, they are serving with wordpress hosting, website development in Pakistan and much more. Access their site i.e. www.businesstrends.com.pk for more details.
