How much competition does your business face?
If you ask different SEO experts about how many backlinks your website should have, you are going to get different answers, but it is generally agreed that the more backlinks your website has the better ranking results it should achieve. Your website might get a great ranking with just a few backlinks if your particular type of business does not have to face off against a lot of competition, but that is just not the case for most websites. With that in mind, it can be said that the number of backlinks you need depends on how much competition your business is up against, but that is only one of the factors that has to be considered. Generally, a website for a small business should go for 50 high-quality backlinks to begin its SEO path to success; this number should make first page rankings quite possible when considering about 5 specific keywords.
Do not stop building backlinks
It is very well known that Google and other search engines consider backlinks to be a kind of “vote” that a webpage gets, meaning that the more votes your site happens to have the higher up it will be on results that potential clients/customers will get, and that is exactly what you want. You have to consider link building to be an ongoing process. You might get to a point where you get great results and decide that that is enough, so you stop having links built for your website, but that is a mistake since all it does is give your competition the chance to best you and take your rightful place on search results! Of course, there should be an optimal number of backlinks for any website and what that number is depends on who you ask and different things that have to be taken into account.
How many backlinks do your competitors have?
One of the things that can be done in order to figure out how many backlinks you are going to need is to figure out how many backlinks your competitors have for a specific keyword, SEO experts can help you with this. One of the ways that experts can get a good estimate of the number of links that your website is going up against is to add the links that lead to the pages in a search result for sites that happen to be in the top ten. This method requires a bit of expertise and other considerations such as the quality of the backlinks being considered.
Quality of backlinks matters
As we mentioned, quality is something that has to be considered when it comes to backlinks; in fact, quality matters a lot more than a lot of people realize. A lot of people will make as many backlinks as they possibly can for a website in order to get better results since search engines do love backlinks, but the mistake that they make it to sacrifice quality for quantity and you should be careful not to make that mistake yourself. The fact is that the quality of your backlinks matters just as much, if not more, than how many backlinks you have; so according to this post from SEOJet.net you do not want to aim just for a high number of backlinks but a high number of quality backlinks.
On-site optimization can make a huge difference
There is no doubt that high-quality backlinks are going to get you great results, and that is a very good reason to dedicate time and resources to them, but there are other things you need to consider doing right alongside backlink building such as on-site optimization. Hiring the right experts to optimize key elements of your website will work hand in hand with quality backlinks to get you better and better results when potential clients/customers do a search on the Internet for the service or product that you offer. On-site optimization works so well that it even minimizes the need for backlinks, meaning that less will have to be built for the results that you are looking for. Some of the things that SEO experts can do in order to maximize your website properly include making sure that pages that are highly important are no more than 1 or 2 clicks away from your website’s homepage, ensuring that visitors can get to them efficiently.